WHAT CAN WE DO FOR YOU?
Established in 2019, Inksplot Designs is a Kent-based creative design agency producing carefully crafted and impactful visual solutions that help clients articulate their brand vision, character and value.
Specialising in branding and packaging design, we're passionate about creating big brands for small businesses, and helping our clients make eco-conscious choices for their packaging that benefits both the environment, and their wallets. Were advocates for inclusive design trends that help ensure our clients products/services are accessible and enjoyable for everyone, and apply connected pack techniques to strive for maximum exposure for our clients.
BRANDING
As branding specialists, we know how to carefully consider and artfully construct your visual identity to accurately reflect your band values, unique personality and worth. We'll work with you to develop tone and messaging to further sell your services, and it all comes in neatly packaged brand guidelines.
STRATEGIC & ADAPTIVE
We specialise in packaging design, and we cover both strategic and adaptive work to ensure that your packaging flows seamlessly across all variants and sizes within your product range.
PACKAGING
We have over 4+ years of print and reprographic experience, and we're familiar with a wide range of packaging types. We can navigate the fancy effects such as gold foiling, embossing or overwashing for you, and help balance this with cost- effectiveness to guarantee your pack design looks premium on the shelf.
CONNECTED PACK
Connected Pack is a design strategy used by the FMCG giants to deliver a seamless customer experience. We can do this for you.
It's about ensuring that every aspect of your packaging is intuitive, enjoyable and effortlessly connects back to your brand - from the physical pack itself, to the Call To Actions that drive footfall to your website, to the packshots and Mobile-ready Hero Images on your eccommerce channels.
We make your products easy to identify, easy to access and easy on the eye.
INCLUSIVE DESIGN
Its estimated that 2 in 10 people have a visual impairment. 1 in 12 people are colour blind. Does your current pack design accommodate for this? If not, you're excluding 30% of your customers. How many sales is that annually?
We specialise in inclusive pack design; we keep up to date with the current packaging trends, but we also challenge them, and ensure that we design packaging with inclusivity in mind. We use a wide variety of tools and checks to make sure that our pack designs are easily identifiable, and effortlessly accessible to all.
Why is design crucial to your success?
First impressions matter.
Good graphic design boosts your chances of making a positive and lasting impression. It can set the tone for the rest of your working relationship, articulate the value of your services, build your credibility and sell your brand.
People are visual creatures.
We are naturally more inclined to pay more attention to the option that is well presented, bright and colourful and interesting to look at. Neither you nor I want to read through paragraphs of text to get to the point, so why would your clients? Graphic Design can articulate your message in a short, direct and professional manner - and make it memorable, too!
Professional credibility and worth.
Committing time, effort and money on ensuring your brand is presented well communicates that you’re invested in your projects and successful in your industry; this builds the trust that clients place in you and distinguishes you from cheap, unreliable services.
